Our work
Every engagement starts with someone who built something real.
Different industries. Different challenges. Different outcomes. Same pattern: someone built something worth protecting, and we helped them protect it.
Fence Contractor · Atlanta, GA · 30 years
From 60-Hour Weeks to a Business That Works Without Breaking Him
Terry built fences for 30 years. His hands know every knot in every board. But his body is telling him what his books can't — that the way he's been doing this won't carry him to 60. He doesn't need a website. He needs someone to help him turn 30 years of mastery into something that works without breaking him.
The Challenge
53-year-old solo contractor with diabetes, working 60-70 hour weeks, spending 15-20 hours on admin, no systems, no documentation, heading toward forced retirement with no exit plan.
The Outcome
Terry now has a clear path to reduce physical labor, capture his expertise, and transition from tradesman to business owner before his health forces the decision.
15-20 hrs/week
Admin Hours Recovered
5-8x
Year 1 ROI Projection
$5K
Investment
“You've been building trust for 30 years. Let's build systems so that trust doesn't disappear when you take a day off.”
Commercial Real Estate / FSBO · Forest Park, GA · 37 years
A $1.05M Turnkey Restaurant Sale — Listing Site Built in One Session
For 37 years, John's Southern Cookin' fed Forest Park. When the time came to sell the fully-equipped property at Gillem Logistics Center, David needed more than a Zillow listing. He needed a site that told the story of the building, the equipment, and the opportunity — and he needed it fast.
The Challenge
$1.05M turnkey restaurant for sale by owner. No professional listing presence, no way to showcase 37 years of history, equipment inventory, location intelligence, or price justification to serious buyers.
The Outcome
Professional branded listing site delivered in a single session — complete with location intelligence, price justification, document downloads, and 8 property photos. Ready to share with buyers immediately.
$1.05M
Listing Value
1 session
Delivery Time
3 custom
Components Built
“This isn't just a building for sale. It's 37 years of community, fully equipped and ready for the next chapter.”
Assisted Living / Personal Care Home · Ellenwood, GA · 15 years
Repackaging a Job Into an Opportunity Worth $49,000
Sean ran two care homes for 15 years with his 70-year-old mother as his only backup. His health was declining. He couldn't find anyone willing to do live-in care work for $12 an hour — because he was competing with Amazon and Chick-fil-A for the same labor pool. He didn't need a bigger budget. He needed a better offer.
The Challenge
Solo operator with health issues, zero digital presence, below-market wages ($12-15/hr vs $18-22), 4 empty beds costing $84K/year in lost revenue. Classic chicken-and-egg: can't fill beds without staff, can't hire staff without revenue.
The Outcome
Repackaged compensation as $15/hr + free housing ($43-49K total value), built a 27-channel recruitment playbook, and created a complete staffing launch kit targeting career-changers, CNA students, and refugee communities.
$43-49K/yr
Total Comp Package
27
Recruitment Channels
$326-365K/yr
Revenue at Full Capacity
“You're not failing to find employees. You're failing to make an offer that the right person would be crazy to refuse.”
E-Commerce / Health Products · Atlanta, GA · 3 years
From 168 Duplicate Products to a Streamlined Storefront
Sheena is a licensed physician who launched a health and wellness brand. The passion was real. The Shopify store was chaos — 168 products that were really 40 scents listed 3-5 times at different sizes. No reviews, no brand story, a hero that said "Welcome" instead of selling. Beautiful product photography buried under a cluttered, confusing experience.
The Challenge
168 duplicate products (really ~40 with variants), zero social proof, no brand story despite founder being a licensed physician, cluttered homepage, SEO gaps, and a ticking clock — residency starts in 5 months.
The Outcome
Complete Shopify audit with actionable checklist: variant consolidation plan, brand story integration, hero redesign, review strategy, and SEO fixes — all designed to be executed before residency begins.
168 → ~40
Products to Consolidate
15+
Audit Items
5 months
Deadline
“Your product photography is beautiful. Your story is powerful. The store just isn't telling it yet.”
The pattern
Someone built something real.
They're hitting a ceiling or facing a crisis.
Traditional consulting is too expensive or too generic.
We show up, understand the real problem, and deliver Fortune-500-level strategy at family-business prices.
They walk away with clarity, options, and a path forward.
Stop hoping.
Start building what comes next.
20 minutes. That's all it takes to start seeing your business differently. No pitch. No pressure. Just a conversation.